Fundraising on traditional channels (VC or IPO) is a time and labor-intensive task for most entrepreneurs and even organizations. Cryptocurrencies and Blockchain technology have given birth to new opportunities to attract investors and to execute fundraising. This course will teach different ways in which company assets can be tokenized and sold to various investor groups. Focusing on best practices, participants will learn how to maximize the success of a tokenized fundraising
For whom?
Blockchain and tokenized fundraising is an advanced course for business professionals with prior knowledge about Blockchain technology. Students will learn how to plan and execute fundraising, using Blockchain technology. This course is for business professionals who want to gain additional skills in finance and investment. This knowledge enables you to work in fundraising, finance, and project management and consulting.
Pre-knowledge:
- Basic knowledge of Blockchain required
- Basic knowledge of the Blockchain ecosystems
Education Objectives
- Learn about traditional vs. tokenized fundraising
- Understand token economic models
- Learn about different ways of tokenized fundraising
- Know about existing use cases and best practices
- Learn how to plan a professional fundraising
- Learn how to approach investors
- Legal and regulatory implications of tokenized fundraising
- Plan and execute your first tokenized fundraising during the course
After this course, you’re skilled to work as:
- Investment manager
- Project manager
- Blockchain consultant
- Digital business consultant
- ICO/ STO/ IEO consultant
- Business development professional
The education gives you the knowledge to:
- Plan and lead token-based fundraising projects
- Create investor info and pitch decks
- Consult companies on fundraising strategies
Courses
- Different types of fundraising models
- Token economics
- Legal framework
- Fundraising best practices
- Step by step fundraising
- How to approach investors
Course Curriculum:
WHAT IS AN ICO/STO/ DEO & WHY IT IS SO IMPORTANT?
Introduction into how to raise capital with token-based fundraising models
TOKEN, TOKEN-ECONOMICS, AND NETWORK-EFFECTS
Understanding how token economics works, how to design token, and how to create business growth via network effects
REGULATORY FRAMEWORK & LEGAL SETUP
Legal and regulatory factors to consider when raising funds via token sales, what can be done, what cant be done
MARKET TRENDS & GOOD VS. BAD PROJECTS
Based on real-world examples and use cases, we show what makes a good and bad project and how to avoid red flags
HOW TO DO A TOKEN RAISE
How to properly execute a fundraise, step by step execution plan, obstacles
INVESTOR OUTREACH & COMMUNITY INVOLVEMENT
How to create investor stories, different kinds of investor opportunities, target groups, and markets.
Duration:
24 weeks
